Businesses hiring digital signage?
With businesses needing to promote their brand and services, more are turning to hiring digital signage hardware, rather than buying them outright.
Every company has to advertise to generate interest in the products, services or brand. We have seen traditionally businesses advertise in local papers (and still do), but with the digital age, business owners are turning towards digital signage to promote their company.
Why hire digital signage equipment?
One question Digital Signage Systems Limited is asked, is; ‘Why would you hire the hardware?’ Just for a minute, think what would happen if you committed your company cash to a product that you found was not right. That money would be wasted…
Now imagine, you are not sure what digital signage hardware you want to hire, the choices are so wide, from free standing, wall mounted to even interactive. And they are all available in screen sizes from 32” to a whopping 65”.
Then you have to consider how the adverts will be refreshed with new ones, is this on a daily, weekly or monthly basis?
So let us look at a check list for hiring digital signage hardware.
• Screen size?
• Free standing or wall mounted?
• Interactive or non-touch screens?
• Manual or remote updates of content?
Now by hiring the digital advertising hardware, you can try the manual updates and at this early stage, change it to a networked solution with very little hassle or price increase. If you had bought the wrong size screen, you would have to live with it, until you could afford to do something about it.
Now your business advertising, no matter if you call it dynamic advertising or digital signage, can be tweaked until everything is perfect for your business. Without wasting a single penny on hardware decisions that you may come to regret.
Tax advantages of hiring digital signage hardware.
There are many advantages of hiring digital signage hardware; cost of ownership is one of the main ones. This is rather cost effective, as it is not a business asset it is on a hire agreement and can be on a short or long term hire.
Rather than paying tax on assets, you can claim the cost of hiring digital signage hardware against your profits, a win-win situation! But check this out with your accountant.
If you have these on a short hire for 12 months, you can update to the latest technology without having to buy more hardware and being left with the legacy hardware. Your clients would perceive your company as very forward thinking, especially as they are investing in new technology and may want to be associated with a forward thinking company.